Recent insights from LCWA

June 14, 2019

LCWA Takes Home Five PRSA Chicago Skylines

We added some more “bling” to our office, thanks to the Public Relations Society of America (PRSA) Chicago. The organization awarded LCWA with five Skyline Awards at its reception last night. It was an honor to celebrate these awards and a great year of innovation and creativity with our Chicago industry peers. The First Alert team won three awards last night,
June 11, 2019

Strategically Reaching Younger Audiences via YouTube

As part of the National Healthy Sleep Awareness Project, we worked with our partner the American Academy of Sleep Medicineto reach young adults ages 18-24 years old with information about the importance of a good night’s sleep. Knowing this demographic was highly mobile and known to engage in late-night binge-watching activities, LCWA initiated a digital advertising campaign that strategically seeded
June 7, 2019

LCWA Wins Seven PCC Awards

It was a banner night for several LCWA teams as we were honored with seven awards from the Publicity Club of Chicago (PCC) on Thursday. We were especially proud of the wide variety of clients and programs represented, as we won awards for work in healthcare PR, home and housewares marketing and B2B communications. Our award-winning campaigns included: First Alert’s “Onelink Safe
June 6, 2019

LCWA’s Global Reach Expands with New Partners

During the recent Public Relations Global Network (PRGN) meeting in Amersfoort, the Netherlands, the PRGN selected two new agency members from Helsinki (Finland) and New York (USA), adding to the global reach and local expertise we can provide to our clients. hasan communications, a communications and public relations agency based in Helsinki, Finland, is led by Managing Director Päivi Holmqvist. The agency helps organizations