August 13, 2012
When a loved one dies, getting to the funeral is often one of the most stressful parts of an already hard situation. Our client, Dignity Memorial, recently gave tips to consumers on how to deal with bereavement travel in a story on WBBM-AM. An interview with a Dignity Memorial spokesperson aired last weekend, reaching more than 45,000 listeners across the
August 8, 2012
In the Mix…Everest Institute Massage Therapy Instructors Appear on Michigan TV Stations
Our team recently took a national community event and turned it into a media opportunity for client Everest Institute. During last month’s national “Everybody Deserves a Massage” week, we secured great coverage for our client on TV stations in Detroit and Grand Rapids, Mich. During the two live segments, Everest Institute massage therapy instructors discussed the do’s and don’ts of home
August 2, 2012
In the Mix…LCWA Clients Visit Meredith Editors
As one of the top PR agencies specializing in home products, we love Des Moines – which serves as headquarters of media conglomerate Meredith Corporation and its flagship title, Better Homes & Gardens. This week, we headed west across the Mississippi with clients Pergo, Vermont Castings, Snow Joe and Jarden Safety and Security for the LCWA Home Product Preview. We met
July 25, 2012
In the Mix…Trex “Summer Comfort” Sweepstakes (That’s a Wrap!)
We definitely “like” all of the attention generated for the Trex Facebook page as a result of the “Summer Comfort” Sweepstakes! In just four weeks, the sweepstakes drew more than 300K entries and the brand’s fan base grew by 25%! We’re looking forward to seeing photos of how the four lucky sweepstakes winners show off the beautiful, durable Trex Outdoor