November 15, 2022
Today (November 15) is America Recycles Day, a nationwide observance that recognizes the importance and impact of recycling for the protection of our environment. In recognition of the observance, today’s blog post focuses on “wishcycling,” the latest buzzword for the act of putting items in a recycling bin and hoping they will be recycled. We’ve all done it at some
November 1, 2022
Driving Awareness for the Second Annual ILD Day
This September, we helped our client, the Pulmonary Fibrosis Foundation (PFF), raise awareness about Interstitial Lung Disease (ILD) during the second annual ILD Day. The event was held on Sept. 14 in collaboration with eight other healthcare organizations. There are more than 200 types of interstitial lung diseases, which all affect the interstitium, a part of the lung. With ILD,
October 25, 2022
Back-to-School Means Back to Sleep with Third Annual Student Sleep Health Week
This back-to-school season, LCWA helped client the American Academy of Sleep Medicine (AASM) drive awareness about the importance of healthy sleep for youth and adolescents through the third annual Student Sleep Health Week (Sept. 12-18, 2022). The nationwide observance amplified critical messaging surrounding student sleep health, powered by expert spokespeople, student influencers and partner organizations. We grabbed media attention for
September 12, 2022
First Alert Teams Up with The Weather Channel to Share Storm Season Safety Tips
Carbon monoxide is the number one cause of accidental poisoning deaths in the U.S. Hurricane season is an especially dangerous time, as improper generator use can increase risk of high levels of this deadly, odorless gas entering the home. To educate viewers about the dangers of CO and encourage them to equip their homes with life-saving CO alarms – which