September 22, 2014
We helped our client Life Fitness announce the top 10 Personal Trainers to Watch finalists last week. These elite finalists span the globe, representing five continents and six countries. The 10 finalists were chosen out of more than 1,700 nominations from 43 countries and will compete in a live global competition on Oct. 17, in New York City at DavidBartonGym.The
September 8, 2014
Contigo profiled in the Chicago Tribune’s “Blue Sky Innovation” Series
A leading producer of travel mugs, water bottles and kids’ bottles, Contigo has a passion for engineering great products right here in Chicago. To share Contigo’s story of innovation and Chicago-roots, LCWA teamed up with the Chicago Tribune’s “Blue Sky Innovation” series, a new business section of the publication that reports on Chicago-area technology companies, ground-breaking products and services and innovative entrepreneurial best practices. The
August 27, 2014
Up in Arms
The “baddest pullers” in North America hit Chicago this week to compete in one of the country’s largest World Armwrestling League (WAL) tournaments and LCWA armed them with a major TV appearance to promote the event. The Fox Chicago morning show “Good Day Chicago” featured a live, 4-minute interview with three WAL champs, who discussed the surge of the underground
August 20, 2014
Trex’s Winning Season
Call it a Trex trifecta. LCWA client Trex Company, the leading provider of wood-alternative decking and outdoor living products, has firmly secured its place as the category social leader after winning major awards from three of the country’s most prestigious communications associations. As previously discussed on this blog, the International Association of Business Communicators (IABC), the Public Relations Society of