October 2, 2014
Chicago, brace yourself for a new breed of terror! Award-winning 13th Floor Entertainment Group – the country’s largest professional haunted house production company – opened a new location in Melrose Park on September 26. They’ve tapped LCWA to help ensure 2014 is a Halloween to remember at 13th Floor Chicago.
And, we’re off to a scary-good start, coordinating two TV segments that aired opening weekend!
WGN features reporter Amy Rutledge stopped by the haunted house the morning before opening to film an in-depth segment about the inspiration behind 13th Floor and to showcase the elaborate set design. That segment aired the same day on WGN Evening News and multiple times over the weekend on both WGN and CLTV.
In the afternoon, Telemundo entertainment reporter Maria Elena Ponticiello interviewed LCWA’s own Nicho Campos and took her Spanish-speaking audience on a terrifying walk through the house – which viewers got to experience on the Friday evening news.
If you’re brave enough, more information and tickets for 13th Floor Chicago are available on its website: www.13thfloorchicago.com. We’re coordinating media visits and social media promotions all month!