Events

The public relations profession offers a plethora of rewarding experiences, many of which focus on helping our clients successfully market and promote their products and services. Then, there are occasions when we support initiatives that are especially gratifying in a different way. These would be clients’ assignments that involve public service, cause-related programs or charitable work. Recent LCWA efforts include

Last week, our client Northbrook Court held its second-annual Fashion Forward event to kick off the holiday season in style and benefit two local charities. Charity representatives modeled some of this season’s top holiday looks from Northbrook Court retailers, and with a twist on a traditional fashion show, attendees bid on the looks as they went down the runway. Local

When this school first opened its doors, the Civil War raged, baseball was in its infancy, and ground was broken for America’s first transcontinental railroad. That’s a century and a half ago, and LCWA client Everest Institute-Rochester, formerly Rochester Business Institute, marked the milestone 150thanniversary of its founding in 1863 at an open house celebration Nov. 1.  We arranged for

1,500 entries. 43 countries. 10 finalists. One winner. Recently, our client Life Fitness, named Kim Ingleby of Bristol, England, the winner of the 2013 Life Fitness Personal Trainers to Watch program.  In early September, we announced the top 10 elite finalists from all corners of the globe. Since then, LCWA planned and led the event’s live judging competition held just