May 18, 2018
This week a mystery sound took over social media, Batman came out of retirement and Chicago’s skyline is slated to get some work done. Get the social scoop here: Do you hear what I hear? At LCWA, about 25 percent of our office heard Yanny, while most (75 percent) heard Laurel in the recent internet sound-off. It all started with
May 11, 2018
Launch and Release
The Twittersphere was busy with news from the fashion, tech, and social media industries. Here are my top picks from this week: Met Gala – The Met Gala was held this week, and the theme of “Heavenly Bodies: Fashion and the Catholic Imagination” left quite a stir. Rihanna stole the show with an outfit fit for the pope. Zendaya and
May 9, 2018
Leveraging History to Build a Brand
Every brand has a heritage. Some are a bit deeper and richer than others, some a bit more colorful, but every company has a history they should be proud of and be willing to share. A company’s heritage is what sets it apart and makes it unique. As communicators, we have a responsibility to understand, appreciate and recognize this uniqueness
May 4, 2018
Warm Weather, Hot News
The warm Chicago weather has us all itching for summer, but we’re not quite there yet. This week has shown that the news has no boundaries, from gigantic movie premiers to the crumbling of one of the biggest data firms; it’s been a busy week. Enjoy! An Opening With a Bang – Move over Star Wars, the biggest opening weekend