February 4, 2019
Chronic sleep loss and sleep illness are big problems in America with nearly 30 million adults afflicted with sleep apnea. To help further educate the community about this growing epidemic, the LCWA healthcare PR team helped long-time client the American Academy of Sleep Medicine (AASM) create and launch two new national public service announcements (PSAs). To start, we enlisted AASM
November 29, 2018
Flu Season Is Upon Us: Top Five Things To Know
Last season’s historic influenza-related death toll is driving more people to get vaccinated this year. The Centers for Disease Control and Prevention (CDC) estimates that more than 80,000 people died from the flu, while more than 900,000 were hospitalized, during the 2017-2018 season. To help people get ready for flu season, we connected the President of the Urgent Care Association
October 25, 2018
The Pulmonary Fibrosis Foundation Increases Awareness with “Not Everyone Breathes Easy” Campaign
This month, LCWA worked with our client, the Pulmonary Fibrosis Foundation (PFF), to launch a new campaign aimed at increasing awareness about pulmonary fibrosis (PF). The “Not Everyone Breathes Easy” campaign will reach individuals who may be at risk for the disease or are undiagnosed, and encourage them to speak with a physician about PF. More than 200,000 Americans are living
September 4, 2018
Shorter Name, Bigger Audience
Our client, the Urgent Care Association of America (UCAOA) recently changed its name to the Urgent Care Association (UCA), and the organization is leveraging the rebranding as an opportunity to engage and expand its membership base. Just like its industry, the UCA is evolving, offering education, networking opportunities, advocacy, tools and connections for an ever-growing array of on-demand healthcare providers.