Healthcare

The nation’s sleep experts agree: obstructive sleep apnea (OSA) – a potentially life-threatening disease involving episodes of complete or partial airway obstruction during sleep – is dangerously on the rise. LCWA client the American Academy of Sleep Medicine (AASM) is continuing its partnership with CDC on the National Healthy Sleep Awareness Project with a new campaign: urging the 25 million (and counting)

LCWA has the pleasure of working with several health-focused associations and recently we met personally with the members of the American Academy of Dental Sleep Medicine (AADSM) to advise this growing group of dentists on strategies for marketing their practices locally. Most sleep apnea patients don’t know that dentists can offer a comfortable and effective treatment for sleep apnea, called

Chronic sleep loss and sleep illness are big problems in America – demonstrated by the Centers for Disease Control and Prevention (CDC) classifying insufficient sleep as a “public health epidemic.” LCWA client the American Academy of Sleep Medicine(AASM) has partnered with the CDC on a project to increase awareness of sleep illness and the importance of sufficient sleep: the National

All public relations efforts should serve to improve a client’s business – whether that means earning a client more customers, an enhanced reputation or a larger share of voice. LCWA recently secured a media placement for client the Accreditation Association for Hospitals/Health Systems (AAHHS) that helped to launch a relationship with a potential customer, demonstrating the value of media relations.