Insights

November 16, 2017

Staying Hungry for Chicago Food Media

Here at LCWA, we are always seeking to do more for our clients, and to be ahead of industry trends. That is to say…we stay hungry. Recently, that hunger became a little more literal as LCWA food PR team members attended the Publicity Club of Chicago’s luncheon “Word Hard, Play Harder: Chicago’s Food and Lifestyle Scene.” Highlighting industry trends, influencers
November 14, 2017

Insights from an Intern

Maggie McBrien recently completed her internship and will be joining LCWA as a full-time employee. I sat down with Maggie as she makes the transition from intern to assistant account executive to talk about her internship at LCWA. She had a lot to say about what she learned and shared her thoughts with me on the most important takeaways from
November 9, 2017

The Future of Journalism in Chicago

It’s no secret that the state of journalism has changed over the years. And as traditional news rooms evolve into multimedia companies, it seemed only fitting for the Publicity Club of Chicago to call on representatives from some of the city’s top publications to get their point of view and talk about what the future holds. LCWA attended in the
November 6, 2017

Business and Bonding in Beautiful Kyoto

The fall 2017 Public Relations Global Network (PRGN) meeting was one for the books! Taking place in Kyoto, Japan, it marked the longest trip we’ve ever taken to meet with our colleagues from around the globe. But with great business learnings, good friends and a beautiful landscape, it was more than worth the journey. Some highlights: Celebrating 25 Years. This