Insights

This week started out with everyone still in a food coma from Thanksgiving, but continued on to be a busy news week. From a royal engagement to holiday travel woes, there was a little bit of information for every category – good and bad. An American Princess – Everyone woke up on Cyber Monday to some cheerful and welcome news

As we prepare to brine the turkey and bake pies this Thursday, it is a wonderful opportunity to prepare for the holidays – and the onslaught of retail media coverage. While I can’t wait for that slice of pie, here are a few of my favorite finds that make the week go a little faster to help get you to

Here at LCWA, we are always seeking to do more for our clients, and to be ahead of industry trends. That is to say…we stay hungry. Recently, that hunger became a little more literal as LCWA food PR team members attended the Publicity Club of Chicago’s luncheon “Word Hard, Play Harder: Chicago’s Food and Lifestyle Scene.” Highlighting industry trends, influencers

Maggie McBrien recently completed her internship and will be joining LCWA as a full-time employee. I sat down with Maggie as she makes the transition from intern to assistant account executive to talk about her internship at LCWA. She had a lot to say about what she learned and shared her thoughts with me on the most important takeaways from