June 5, 2014
Yesterday was a big day for LCWA, as we took home industry awards at both the Publicity Club of Chicago (PCC) and International Association of Business Communicators (IABC) of Chicago awards dinners. The team attending the PCC dinner was honored to see keynote speaker, former president Jimmy Carter, and those at the IABC event mingled with our peers at an
June 4, 2014
Eureka Contest Engages Fans in a Powerful Way
This spring, Eureka unveiled the powerful new AirSpeed ALL FLOORS vacuum. To bring its POWER message to fans on social media in a meaningful way, we created a contest supporting the powerful organizations across the country that touch our fans’ lives. From March 18 to May 6, we held the Eureka “Power of Change” contest on Facebook and asked fans
May 30, 2014
Favorite Finds
Everyone at LCWA has been cheering on the Blackhawks’ comeback all week, and you can bet we’ll all be glued to our TVs tonight rooting for another big win in L.A. But how about the drama last night with ESPN’s live broadcast of the Scripps National Spelling Bee Championships? LCWA’s grammar and spelling police agree, the first co-champs in 52
May 24, 2014
Favorite Finds
There were once again many great articles about using social media this week. Some of our favorites: Pretty Pictures of Pretty Cars: BMW found an interesting way to use the visual nature of Instagram to highlight its latest launch. You’ve Got ‘Em, Don’t Lose ‘Em: These seven “don’ts” give tips from Ragan’s PR Daily on how not to lose those all too