PR

December 17, 2019

AASM Sheds Light on Binge-Watching

A new survey from the American Academy of Sleep Medicine (AASM) found that U.S. adults rank sleep as their second most important priority, following family. However, data show that Americans are often limiting their opportunities to get enough healthy sleep. A primary culprit of sleep restriction? Binge-watching. In the AASM survey, a whopping 88% of U.S. adults admitted they had
December 10, 2019

How to Turn Your Internship into a Job

We were thrilled to welcome Abigail Cox as an assistant account executive to our team this fall, after she completed a very successful internship. Here are Abigail’s tips for turning that internship opportunity into a full-time job. Nothing can replace real world experience, especially in the world of public relations. In the workplace, projects and campaigns created for your clients
November 26, 2019

America Commemorates Daylight Saving Time with Sleep

The end of daylight saving time on Nov. 3 offered a natural opportunity to prioritize sleep and remind Americans about the importance of healthy sleep year-round. The American Academy of Sleep Medicine (AASM) conducted a survey regarding how adults would use the extra hour. Survey results found that 41% of adults indicated that they would fall back to sleep. “Sleep”
November 19, 2019

Boise Paper Awards One for You, One for Teacher in Successful Sweeps

Since 2011, Boise Paperhas been a proud partner and supporter of the General Mills Box Tops for Education program which helps schools across the country earn money to purchase essential items, such as books, art supplies, sports equipment, instruments and more. This back-to-school season, the LCWA social media team helped Boise Paper hold a Facebook sweepstakes to support the partnership