November 12, 2015
LCWA client Eye Health Life Health Coalition is working to open people’s eyes – about the importance of eye health. This recently-launched, Chicago-based Coalition brings together health, social service and community business leaders as well as primary care providers, optometrists and ophthalmologists to spread awareness of the correlation between eye health and a number of serious chronic issues.
We’re excited to work with the Coalition to launch a marketing program, to take place over the next few months, to educate area audiences about the overall link between eye health and overall health. This initial announcement campaign includes a media rolloutand targeted advertising campaign – and is just the beginning of an ongoing effort to raise awareness about the importance of keeping eyes healthy.