December 16, 2016
It is too cold to even move this weekend in Chicago, so here is some news to warm your mind, body, and spirit.
- PR professionals know how important accurate reporting is for their clients. This past week, Facebook admitted that it has not been helping with that effort. In September, Facebook released that there was a miscalculation in the average viewing time for video ads the past two years, inflating those numbers greatly. In November, they admitted to a bug in their page insights reach numbers. Now there are errors with estimated reach numbers. Find more information on the bugs and what Facebook is doing to fix them.
- Google Chrome released a web extension last week that may help find common ground in a highly divided America. The extension replaces all photos of Donald Trump in your browser with pictures of kittens. It seems like something many of us could use right about meow.
- As a part of his effort to support military families, self-titled “Rock the Troops”, Dwayne The Rock Johnson appeared on the Tonight Show late last week to coordinate a surprise for one of the show’s producers—reuniting her with her husband who had been deployed in the US Air Force.
- Finally, in some more festive news, today is National Christmas Jumper Day – a cause to support the organization Save the Children, as well as an excuse to wear you best/ugliest Christmas sweater.
Bundle up in that Christmas sweater and have a warm weekend!