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This week on Twitter, the social media behemoth, Facebook, made headlines and hashtags nearly every day. Here are my favorite #Facebook finds:  Radio Rises Again – Social media won’t kill the radio star. Facebook plans to introduce live broadcast streams in 2017. Once fully launched, any user can set up their own radio station on the platform, with access to

It is too cold to even move this weekend in Chicago, so here is some news to warm your mind, body, and spirit. PR professionals know how important accurate reporting is for their clients. This past week, Facebook admitted that it has not been helping with that effort. In September, Facebook released that there was a miscalculation in the average viewing

Winter has finally reared its head here in Chicago, and as we put on our woolies, here are a few of my favorite finds that can keep at least your Internet browser warm: Social Spending Fever – Advertising agency Zenith has predicted that by 2020, the amount of advertising spent on social media ad revenue will hit $50 billion, and

LCWA and client Trex Company, the world’s largest manufacturer of wood-alternative composite decking, recently took the Big Apple by storm to meet with top-tier shelter, design and lifestyle magazines. During a whirlwind two-day media tour in New York City, we met with editors and staff writers from 14 different publications. An annual initiative designed to keep Trex top-of-mind with editorial