Working with external vendors is an important part of many of our clients’ PR campaigns. Whether you’re coordinating a satellite media tour, sponsored content or a multi-media campaign, you’ll have many options when it comes to vendors, which can be overwhelming. In order to produce the best work, it’s important to know how to choose and work with a vendor.

With eating disorders on the rise, especially among adolescents, expanding access to care is more important than ever. In fact, recent data show hospitalizations for eating disorders among adolescents more than doubled since the onset of COVID-19 as reported by Pediatrics. The isolation, lack of structure and heightened anxiety of the COVID-19 pandemic are all potential reasons we’re seeing this spike in

Starting a public relations internship is an exciting opportunity, however it can be nerve-racking at times — especially if you are new to the industry. As an intern at LCWA, I’d love to offer some advice to help you hit the ground running and stand out as a rock star intern. Know your clients. Every client is different, and you

While we’ve all heard woes of Fido taking up too much mattress space, it turns out Americans don’t mind snuggling up with their furry friends at bedtime. In February 2022, the American Academy of Sleep Medicine (AASM) commissioned a survey of more than 2,000 American adults to identify noteworthy statistics about sleep habits, and insights about sleeping with pets generated