In early March, LCWA helped client American Academy of Sleep Medicine (AASM) get out the word about the dangers of seasonal time changes by putting expert physicians on TV, radio and in newspapers around the country. LCWA drove healthcare PR coverage of the AASM’s recommendation of permanent standard time, as well as tips for dealing with the lost hour of

National Eating Disorders Awareness Week (NEDAW) is an annual campaign to educate the public about the realities of eating disorders and connect people with life-saving support. LCWA client and one of the nation’s largest and leading eating disorder platforms, Monte Nido & Affiliates, leveraged NEDAW last month to spread awareness about the nearly 29 million Americans that experience an eating

Recently, the LCWA healthcare PR team set off on a PR journey alongside Wisconsin resident Mary Hesch, who partnered with our client the Pulmonary Fibrosis Foundation (PFF) to raise awareness and funds for pulmonary fibrosis (PF). Mary embarked on a 1,400-mile trek from Wisconsin to Texas in honor of her mother, who died of PF 25 years ago. We followed

Bathroom renovations continue to be one of the top home improvement projects tackled since the start of the pandemic, according to the National Association of Home Builders. As homeowners and DIYers alike seek easy and affordable solutions to visually transform bathrooms and wet areas, our team leveraged this trend to showcase our client, Wetwall, a Wilsonart Company, through a partnership