Some topics – like climate solutions or cutting-edge technology – can feel daunting to communicate. But even the most technical or complex subjects can resonate when approached strategically. By focusing on clarity, relatability and audience needs, you can make intricate ideas accessible and impactful. Understand and Build Your Audience The foundation of any effective communication strategy is an understanding of

This spring, our client, Monte Nido & Affiliates, one of the leading eating disorder treatment providers in the country, published a groundbreaking research paper showing the effectiveness of integrating trauma treatment with evidenced-based eating disorder treatments in residential programs. Eating disorders (ED) are estimated to affect over 28.8 million Americans at some point in their lives, and many have co-occurring

On an early Sunday morning, the streets surrounding White River State Park in downtown Indianapolis were lined with runners sporting their favorite pajamas for the second annual PJ5K. The PJ5K, organized by LCWA client, the American Academy of Sleep Medicine and the Sleep Research Society, kicked-off the 37th annual SLEEP conference, which brought thousands of SLEEP medicine experts from around