Featured image for “<strong>LCWA Takes on Vegas for Design & Construction Week</strong>”
February 13, 2023

LCWA Takes on Vegas for Design & Construction Week

LCWA team members recently headed out west for “Design & Construction Week” in Las Vegas which recorded record-breaking attendance. Representing two clients, our team was able to create and strengthen relationships with key trade and consumer media contacts within the home space while spending quality time with our clients. LCWA assisted Wilsonart, a world-class innovator of engineered surfaces, at the
Featured image for “<strong>Tips for Tackling Trade Show Season</strong>”
January 4, 2023

Tips for Tackling Trade Show Season

In-person trade shows are back in full swing and this month we’ll have clients attending both the International Builders Show (IBS) and the Kitchen and Bath Industry Show (KBIS) in Las Vegas. For PR pros, trade shows are a great time to build relationships with reporters and scout out the competition. Following are a few tips for making the most
Featured image for “Tips for Effectively Working with Vendors”
August 23, 2022

Tips for Effectively Working with Vendors

Working with external vendors is an important part of many of our clients’ PR campaigns. Whether you’re coordinating a satellite media tour, sponsored content or a multi-media campaign, you’ll have many options when it comes to vendors, which can be overwhelming. In order to produce the best work, it’s important to know how to choose and work with a vendor.
Featured image for “Influencers Show DIYers How to Deck Out Their Outdoor Living Spaces with Trex”
May 18, 2022

Influencers Show DIYers How to Deck Out Their Outdoor Living Spaces with Trex

Outdoor living season is almost here! As many homeowners are looking forward to relaxing in their backyards, some may still be looking to get started on creating their very own outdoor oasis. To inspire DIY-savvy homeowners, we coordinated a collaboration between our client Trex Company and two popular DIY influencers to highlight the company’s new Trex Enhance Deck Kit, exclusively