Client Work

May 10, 2017

UCAOA Teaches Patients about Healthcare Options

When an unexpected illness or injury arises, many patients don’t know where to turn. Should they go to the emergency room or try to make an appointment with a general practitioner? Is the local urgent care the best bet, or should they try a retail clinic or the nurse stationed in their office building? How about telemedicine? The “on-demand” healthcare
May 2, 2017

Finding Humor in Daily Office Life with Boise Paper

Whether it’s a boss that drones on and on with nothing but clichés, equipment that doesn’t work, or constant interruptions while on a conference call, office life is full of daily frustrations. While these challenges are enough to raise anyone’s blood pressure – could they also be an unlikely source of humor? We certainly thought so, and with our client
April 20, 2017

Learning More at Ecore

One mantra at LCWA is total immersion in each client’s business. Such involvement is critical to successful PR programs. That’s why I recently traveled to the Lancaster, Pa., headquarters of client Ecore, a leading producer of flooring performance surfaces for healthcare, hospital and fitness facilities, to participate in meetings with members of the Nursing Institute of Healthcare Design(NIHD). Ecore hosted
April 13, 2017

User-Generated Content Soars in with Boise Paper’s Paper Airplane Contest

No matter where you are in your career, office boredom is bound to creep up on you at some point – especially during the doldrums of winter. To help office workers across the country alleviate their boredom at work, Boise Paper engaged its social media fans by asking to tap into their childhood skills and show off their best paper