May 18, 2022
Outdoor living season is almost here! As many homeowners are looking forward to relaxing in their backyards, some may still be looking to get started on creating their very own outdoor oasis. To inspire DIY-savvy homeowners, we coordinated a collaboration between our client Trex Company and two popular DIY influencers to highlight the company’s new Trex Enhance Deck Kit, exclusively
April 29, 2022
Wilsonart Influencer Program Drives Noteworthy Results
LCWA was charged with driving awareness for the Wilsonart Wetwall™ Water-Proof Wall Panel System and showcasing its beauty and benefits, including that it’s easy to install, durable and is a high-performing, low-maintenance wall panel solution for any wet area. Our home PR team turned to some of the best DIYers in the industry to form strategic partnerships that would help
April 13, 2022
First Alert Takes Charge of Fire Safety
As the most trusted brand in home and fire safety, LCWA client First Alert conducts extensive outreach to fire services nationwide and supports numerous organizations to assist in raising awareness of fire and carbon monoxide (CO) threats. As part of this effort, First Alert teams up with the Chicago Bulls and Chicago Fire Department to host “Take Charge of Safety”
April 7, 2022
AASM Advocates for Permanent Standard Time
In early March, LCWA helped client American Academy of Sleep Medicine (AASM) get out the word about the dangers of seasonal time changes by putting expert physicians on TV, radio and in newspapers around the country. LCWA drove healthcare PR coverage of the AASM’s recommendation of permanent standard time, as well as tips for dealing with the lost hour of