January 21, 2019
Meeting with media is certainly an integral component of the trade show work we do on behalf of clients – and while these face-to-face meetings are key for fostering media relationships and generating coverage, they’re not the only way to make valuable use of time on the show floor. Case in point: At the latest Remodeling Show and DeckExpo, an
December 5, 2018
LCWA Drives Visitors to Water Tower Place for Virtual Santa Sleigh Ride Experience
This winter, Santa came to town in style with a fun seasonal adventure at one of Chicagoland’s premier shopping destinations. LCWA client, Water Tower Place has partnered with Portable North Pole (PNP), a web and mobile platform that specializes in customized Santa videos, to bring a unique virtual sleigh ride experience exclusively to Chicago. Driving awareness and visitors to the
August 21, 2018
UnitedHealthcare Helps Seniors Battle Hunger with Meal Pack Challenge
Across the country and here in Illinois, many older adults face the challenges of hunger for a variety of reasons: poverty, disability and lack of social support or transportation. According to a report from longtime client UnitedHealthcare, approximately 15 percent of U.S. adults aged 60 or older — about 10 million people — are food insecure, meaning they eat less
July 24, 2018
Rolfe Pancreatic Cancer Foundation Dashes for Early Detection
LCWA recently helped our client the Rolfe Pancreatic Cancer Foundation raise awareness for its annual DASH for Detection 5K walk/run to help fight for an early detection test for pancreatic cancer, which is the third leading cause of cancer death in the U.S., with the lowest survival rate. Early detection of pancreatic cancer can significantly improve survival rates for this deadly