July 26, 2016
As the world’s largest manufacturer of high-performance, wood-alternative decking and railing, our client Trex turned to us to kick-off outdoor living season with two summer sweepstakes for its social media followers. Leveraging Trex’s partnership with HGTV personalities Paul Lafrance and Kate Campbell – a.k.a. “The Trexperts” – LCWA successfully hosted a sweepstakes on the online design and décor community, Houzz.
July 19, 2016
Sun or Snow at the National Hardware Show!
When our client Snow Joe + Sun Joeannounced that it wanted to do its biggest giveaway yet – two trips for two to any SUNNY or SNOWY destination in the U.S., we knew we had to go all out with a full social blitz to promote this epic sweepstakes. One of the trips was to be given away on site
May 5, 2016
Trex’s “Trexperts” Help Washington Post Readers Get Decked Out for Spring
To kick-off the spring outdoor living season for our long-time client Trex, the world’s largest manufacturer of high-performance, wood-alternative decking, LCWA successfully pitched and secured high-profile exposure for the brand on “Home Front,” a live online Q&A hosted by The Washington Post. The widely followed and interactive platform proved to be an ideal showcase for Trex’s new spokespeople – deck
May 3, 2016
In the Mix…LCWA Gives It Away on TODAY
Relationship building is one of the keys to public relations, and by being a reliable source for media, LCWA has been able to create a meaningful relationship at the TODAY Show. We were able to secure three clients on TODAY for a total of six segments throughout the first quarter of 2016! To assist TODAY’s Take launch their new Facebook