Home Products

Featured image for “Wilsonart Influencer Program Drives Noteworthy Results”
April 29, 2022

Wilsonart Influencer Program Drives Noteworthy Results

LCWA was charged with driving awareness for the Wilsonart Wetwall™ Water-Proof Wall Panel System and showcasing its beauty and benefits, including that it’s easy to install, durable and is a high-performing, low-maintenance wall panel solution for any wet area. Our home PR team turned to some of the best DIYers in the industry to form strategic partnerships that would help
Featured image for “First Alert Takes Charge of Fire Safety”
April 13, 2022

First Alert Takes Charge of Fire Safety

As the most trusted brand in home and fire safety, LCWA client First Alert conducts extensive outreach to fire services nationwide and supports numerous organizations to assist in raising awareness of fire and carbon monoxide (CO) threats. As part of this effort, First Alert teams up with the Chicago Bulls and Chicago Fire Department to host “Take Charge of Safety”
Featured image for “Putting the PR in Partnership Relations”
March 9, 2022

Putting the PR in Partnership Relations

Bathroom renovations continue to be one of the top home improvement projects tackled since the start of the pandemic, according to the National Association of Home Builders. As homeowners and DIYers alike seek easy and affordable solutions to visually transform bathrooms and wet areas, our team leveraged this trend to showcase our client, Wetwall, a Wilsonart Company, through a partnership
Featured image for “First Alert Safety Tips Top-of-Mind this Season”
March 3, 2022

First Alert Safety Tips Top-of-Mind this Season

First Alert, the most trusted brand in fire safety, has been a long-time client of LCWA. Year-round, we work hard to provide relevant fire and carbon monoxide safety tips to national and local media to keep home safety top of mind. Our work is more crucial right now than ever, as the winter is statistically the deadliest time for home