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April 13, 2022

First Alert Takes Charge of Fire Safety

As the most trusted brand in home and fire safety, LCWA client First Alert conducts extensive outreach to fire services nationwide and supports numerous organizations to assist in raising awareness of fire and carbon monoxide (CO) threats. As part of this effort, First Alert teams up with the Chicago Bulls and Chicago Fire Department to host “Take Charge of Safety”
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March 9, 2022

Putting the PR in Partnership Relations

Bathroom renovations continue to be one of the top home improvement projects tackled since the start of the pandemic, according to the National Association of Home Builders. As homeowners and DIYers alike seek easy and affordable solutions to visually transform bathrooms and wet areas, our team leveraged this trend to showcase our client, Wetwall, a Wilsonart Company, through a partnership
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March 3, 2022

First Alert Safety Tips Top-of-Mind this Season

First Alert, the most trusted brand in fire safety, has been a long-time client of LCWA. Year-round, we work hard to provide relevant fire and carbon monoxide safety tips to national and local media to keep home safety top of mind. Our work is more crucial right now than ever, as the winter is statistically the deadliest time for home
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January 4, 2022

PRGN Awards Cap an Excellent Year

LCWA closed out 2021 with more awards on behalf of our clients First Alert and the American Academy of Sleep Medicine (AASM). In the tenth year of the Public Relations Global Network (PRGN) Best Practice awards program, LCWA was honored with four prizes for campaigns that showed strategic thinking, creative ideas and outstanding work. First Alert Wins Consumer Communications Category