January 10, 2013
LCWA is proud to announce the addition of Life Fitness, a global leader in commercial fitness equipment manufacturing, to our client roster! We kicked of our relationship this week, when we helped Life Fitness get blood pumping with an exciting announcement for the Consumer Electronics Show (CES). As the first fitness equipment manufacturer to open portions of its product platform
January 4, 2013
Favorite Finds
Welcome to 2013! Resolutions and advice were everywhere this week as we all strive to start the year off right. Here are some of the pieces that stuck with us. Stick to Resolutions. Did you make New Year’s Resolutions? So did we! Check out these tips from Health.com to stick with them. Stop Stressing. Military, firefighters, airline pilots…PR executives? Once
December 21, 2012
Favorite Finds
Although the year is winding down, and many are already vacationing for the holidays, our Twitter stream was as active as ever this week. Here’s what we liked: Snow, no?: Here in Chicago we were in a snow drought until today… 290 days without snow! Welcome, winter wonderland. Brands beware: Sometimes a well-intentioned hashtag campaign goes wrong – sorry for Starbucks, this
December 18, 2012
In the Mix…LCWA Helps Welcome Home Heroes
Over the last month, we assisted client UnitedHealthcare of Illinois, a corporate sponsor of Chicago Welcomes Home the Heroes, spread the word about a two-day series of events to celebrate the service of thousands of veterans of the U.S. Armed Services since 9/11. The events included a parade on Saturday, Dec. 15 along Chicago’s signature parade route down Columbus Drive.