PR

Every day continues to bring more coverage of the COVID-19 pandemic, from breaking news of the latest developments to many stories of fear and uncertainty. However, amidst all the noise, it can be easy to miss out on some of the more positive news updates that are still occurring in light of the unprecedented situation. During the past few months,

A valuable measure of our firm’s growth in the industry, we are proud to be a part of the O’Dwyer’s PR agency rankings. We were once again recognized for our category specialization, as well as named a leader in the city we call home. 3 in Home and Housewares. A specialty of LCWA for 30 years and counting, we are proud

Taking on an internship is a great opportunity to get a feel for a company or industry early in your career. Nothing can replace real-world experience! But when disruptions occur, such as our current global pandemic, flexibility will become your greatest asset. As an intern, it’s your job to be curious. Transitioning your internship from in-office to remote is a

Navigating the present coronavirus crisis means working through the unknown every single day. Part of our jobs as PR professionals is to anticipate the unexpected and prepare appropriate messaging for the given context, but how do we ensure our focus remains on problem solving and not selling during a crisis? How do we manage existing campaigns without being insensitive, and