February 18, 2020
Our client the Pulmonary Fibrosis Foundation (PFF) set record-breaking attendance this year at its biennial PFF Summit, the world’s largest healthcare conference on pulmonary fibrosis (PF), as 950 PF patients, healthcare professionals, caregivers and scientists from around the world convened in San Antonio to advance the care of those living with PF. To tell the PFF story locally in San
February 6, 2020
What Happens in Vegas: Highlights from the Trex Booth at IBS 2020
Contrary to popular opinion, what happens in Vegas doesn’t always stay there – especially when you play your PR cards right. With a combination of strategic media outreach, well-timed social content and an in-booth appearance by a special celebrity guest, the LCWA team helped longtime client, Trex Company, hit the jackpot at this year’s International Builder’s Show(IBS). One of the
February 4, 2020
How Mentorship Impacts Work Culture
Work culture can be a key aspect for enjoying your job. Joining a culture that fits your needs can make or break how easy it is to get up in the morning and head off to another day at the office. Everyone’s “must have” list when it comes to office culture may look a little different, but as a young
January 28, 2020
Highlighting Client Expertise with Bylined Articles
At LCWA, we’re all about providing superior client service — so, of course, we’re not satisfied until our clients are rightfully positioned and maintained as industry leaders. We’re also always looking for effective ways to increase brand awareness among their target audiences, One of the most effective ways to do this is by securing opportunities for clients, whether B2B or