PR

August 21, 2017

Fun in the Sun

The country might be buzzing about the total solar eclipse, but our obsession with social media, public relations and pop culture simply won’t be overshadowed. Here are a few recent stories that caught our eye – no special glasses required. No Points for Popularity? According to @Entrepreneur, the most important goals when meeting with a new client are to convey sincerity and establish your
August 14, 2017

The Tease for TV Producers

Last week I attended the Publicity Club of Chicago (PCC) monthly luncheon featuring a panel of four Chicago morning TV producers: Scott Doll, executive producer of NBC Chicago Adina Klein, senior segment producer of FOX Chicago Tyra Martin, segment producer of WGN Morning News and People to People Rebecca McCann, morning executive producer of CBS Chicago The panel provided many
August 7, 2017

Taking Office Fitness to a New Level

Leading up to and throughout the months of summer, healthy living is a popular topic among many who want to up their exercise regime and be more conscious of eating habits. While striving for a healthier lifestyle is a positive thing, it’s often difficult to achieve – especially if you work a full-time job! For this reason, we deployed the
August 1, 2017

LCWA Delivers National Media Coverage for Dyspraxia Foundation USA Facebook Live Event

Photo courtesy of Tonda Thomas Media relations is a foundation of healthcare PR and an expertise of ours at LCWA. So when our Dyspraxia Foundation USA client asked us to generate media coverage for its Facebook Live event with actress Leigh-Allyn Baker, we were up for the challenge. In fact, we secured a five-part story on People.comfeaturing an interview with