PR

May 19, 2017

Filters, Fancy Flushes and Four Seconds of Fame

While the White House continued to dominate the headlines, there were a few unrelated stories that somehow cut through the clutter. Here are a couple that captured our attention and tickled our funny bones: Copycats – This week, Instagram launched is latest update – a fun, but familiar, new feature called Face Filters. The selfie lenses closely mimic what was
May 17, 2017

Trex Builds a Better Deck – and a Bigger Fanbase – with North American Sweeps

What’s better than spending summer outdoors on a deck? Spending summer outdoors on a brand new, free deck! To kick off the first day of spring and get fans and followers excited about the 2017 outdoor living season, Trexrecently hosted a Facebook sweepstakes where one lucky winner had the chance to win $10,000 in Trex materials to help them build
May 15, 2017

The Do’s and Don’ts of Pitching Magazines

Last week I attended the Publicity Club of Chicago (PCC) monthly luncheon featuring a panel of five magazine journalists and freelance contributors who discussed how to best to pitch them.  Kendra Chaplin, publisher of Chicago Woman magazine Cindy Kuzma, a contributing editor at Runner’s World magazine, and contributes to print and online features for Men’s Health, Women’s Health, SELF and
May 12, 2017

Warmer Weather Brings Hotter Stories

Slowly but surely, the weather is warming here in Chicago. And as we anxiously await summer’s official arrival, a few news stories and trending topics caught our eye this week. More Unicorns Anyone? We may be feeling a little unicorn’ed out and are still coming down from a sip of Starbuck’s tangy Frappuccino, but the mythical craze continues to blanket