February 2, 2016
When client Snow Joe told us it was releasing the first snow blower to offer the convenience of corded or battery-powered operation all in one eco-friendly, easy-to-use model – the Hybrid – we knew we had to make a big splash. To celebrate this dual-dynamo, revolutionary rechargeable, we planned “Hybrid Day” to announce the official launch of this snow blowing
January 19, 2016
A Worldwide Search Ends in Barcelona
At LCWA, we’re willing to go the distance for our clients. And in my case, that means 4,391 miles! I recently traveled to Barcelona, Spain, to assist Life Fitnessin naming the top personal trainer for 2015 at the Personal Trainers to Watch final judging event. The trip was the pinnacle of months of prep work and coordination for the team. In
January 11, 2016
Eureka Twitter Party Generates More than 12.6K Posts
LCWA built social buzz for the Eureka Brushroll Clean, the latest vacuum from LCWA client Eureka with a Twitter party for a key demographic for the vacuum – pet owners. The Eureka Brushroll Clean #PetCleaningUntangled Twitter party brought together Eureka, 14 bloggers and more than 600 participants to discuss cleaning methods and why the Brushroll Clean is the perfect cleaning
November 3, 2015
AASM Makes Waves on Twitter
LCWA recently helped AASM with two successful Twitter campaigns to raise awareness about new recommendations for adults to sleep seven or more hours per night. The first involved a #7andUpTwitter chat with AASM president Dr. Nathaniel Watson, CDC expert Dr. Anne Wheaton, the Sleep Research Society and moderator Huffington Post Healthy Living to discuss the new recommendations and overall importance of