In the Mix…First Alert Celebrates Dad – And Safety

June 13, 2012

Father’s Day is just around the corner, and to help celebrate Dad – and spread the word on safety – we’re helping our client First Alert conduct its “Dad is #1” sweepstakes on Facebook. For this contest, we’ve once again teamed with Duracell, requiring contestants to “like” both companies’ pages to enter. These co-branded efforts have been successful at building the fan bases of both companies, while also delivering our message of safety to an even greater audience. From now until June 15, visit the First Alert Facebook page and click on the sweepstakes tab for your chance to win one of 50 prize packs of First Alert CO alarms and Duracell batteries, as well as the grand prize – which includes a First Alert Digital Combination Safe and DVR security system! And have a happy, and safe, Father’s Day!