August 28, 2013

LCWA handled media outreach for the first half of the ride that included the kick-off event at Soldier Field, lunch stops in Gary, Ind., and St. Joseph, Mich., and overnight stops in Michigan City, Ind., and South Haven, Mich.
Three Chicago TV stations covered the kick-off event Saturday including WGN-TV, WMAQ-TV (NBC) and CLTV, and CBS radio station WBBM-AMalso covered the departure. Local newspapers along the route featured heartwarming interviews with the vets with coverage in the Northwest Indiana Times, Merrillville (IN) Post-Tribune, Michigan City (IN) News-Dispatch and the St. Joseph (MI) Herald-Palladium.
The riders will reach Detroit this Thursday, Aug. 29, where they will be guests at a Tigers baseball game.