Posts By Month

June 29, 2018

The Good, the Bad, but Mostly, the Ugly

They say beauty is in the eye of the beholder, but this week has been particularly ugly. From pets to people, here are some hideous highlights from this past week:  UGLY DOGS – A 9-year-old English bulldog named Zsa Zsa was named the winner of the 2018 World’s Ugliest Dog contest last Saturday. The win earned owner Megan Brainard $1500
June 26, 2018

Award Spotlight: Flooring Trade Media with Ecore

It’s easy to fall into the trap of thinking only the biggest budget, out-of-the-box campaigns can win awards – but that’s not always the case. Despite being a 147-year-old leading producer of performance commercial flooring, Ecore had minimal visibility in industry trade publications – a vital conduit to its key audiences of facility and commercial design specifiers. Best-known in the athletic
June 22, 2018

Social Scoop: Instagram TV, Soccer Induced Earthquakes and High-Heel Marathoning

The mix of trending topics this week runs far and wide. The “official” first day of summer flew by in a rainy disguise, and national #SelfieDay came and went right along with it. Here’s the social scoop for the week:  Instagram announced its newest app, IGTV, or Instagram TV. It’s only in the early stages of its launch, and many
June 19, 2018

Paths to Leadership: Transitioning to Supervisor Seminar

Recently, a few members of our Chicago PR team participated in a National Seminars Training workshop called, “How to Successfully Make the Transition to Supervisor,” where we got an introduction on navigating the world of management. The day-long seminar offered great insight on how to build rapport with colleagues, encourage employees to take initiative and key habits that define every