February 11, 2020
Photos and infographics grab user attention much faster and more effectively than text, increasing engagement and receiving more likes, shares and clicks than plain text updates.
In fact, according to a recent report from QuickSprout, content with relevant images get 94% more views than content without relevant images, equating to nearly double the views as content without any visuals.
Anyone can create visually captivating and engaging content for social media, email campaigns, websites and more with the right tools! Here are a few of our go-to, user-friendly image and design resources we utilize around the office nearly every day:
Canva: A start-to-finish design program perfect for non-designers, Canva provides templates and a plethora of stock images for social media platforms, ads, professional documents and print collateral. It’s a simple to navigate platform that makes image creation easy with premade templates, custom image sizes, drag-and-drop interface, cool fonts and more.
Easil: Easil is a drag-and-drop design tool that will have you creating attention-grabbing visual content in no time. With modern, edgy templates for posters, flyers, social media graphics, menus and more, Easil also offers an array of stock images making it a great back-up or alternative to Canva – plus Easily features an easy to use GIF-generator to help mix up social content.
BeFunky: If you are regularly needing some Photoshop capabilities without all the bells and whistle, BeFunky if for you. The platform has three basic functions: photo editing, collage making and graphic design. Each function has easy to use tools allowing you to crop and resize images, retouch portraits, batch edit photos, customize collages and more, in addition to access to over a million free stock images and icons.
ImageColorPicker.com: This is just a great tool to keep bookmarked on your web browser if you’re regularly creating visual content. ImageColorPicker.com allows you to upload images and URL’s to get the color codes – HTML/HEX value, RGB value and HSV value – for any color in the image you select. Using this site to get exact color codes is a lot easier than just eyeballing a match.