November 29, 2018
Last season’s historic influenza-related death toll is driving more people to get vaccinated this year. The Centers for Disease Control and Prevention (CDC) estimates that more than 80,000 people died from the flu, while more than 900,000 were hospitalized, during the 2017-2018 season. To help people get ready for flu season, we connected the President of the Urgent Care Association
October 22, 2018
Creating a Feature Story Pitch
Writing a winning feature story pitch can be both one of the biggest challenges and most rewarding parts of the PR world. With the convenience of email, editors receive an endless number of pitches daily. So, how do you stand out from all the rest? As PR professionals, we’re always asking ourselves – Is this story compelling enough? Will it
August 31, 2018
Goodbye Summer, Hello Fall
While the first day of fall isn’t until September 22nd, the internet this week was all things fall, from upcoming movie premieres and the return of the PSL to odd fall fashion trends. Also, some fast-food chains are making noise in the news this week. Here are my favorite finds: Welcome Back #PSL: It may not feel like fall just
June 19, 2018
Paths to Leadership: Transitioning to Supervisor Seminar
Recently, a few members of our Chicago PR team participated in a National Seminars Training workshop called, “How to Successfully Make the Transition to Supervisor,” where we got an introduction on navigating the world of management. The day-long seminar offered great insight on how to build rapport with colleagues, encourage employees to take initiative and key habits that define every