Recent insights from LCWA

April 6, 2010

Cover Letters in a Casual, Digital World

As intern coordinator, I love spring and with it the influx of resumes and cover letters from summer intern candidates. Notice that I said “cover letter.” In this fast-paced, digital environment, some may consider the cover letter a relic of a bygone era. Not me. When evaluating a seemingly endless flow of potential candidates, I look not only for resumes
April 1, 2010

LCWA Wins Two PCC “Golden Trumpet” Awards

Looking at my posts during the last month, it’s clear that good things come to LCWA in twos! Two new clients, two clients on the “Today Show,” and now — two award winning campaigns. I’m proud to announce that two of our 2009 programs have won prestigious “Golden Trumpet” awards from the Publicity Club of Chicago! The team for the
March 22, 2010

Richard Christiansen: A living legend gets a ‘theater of his own’

It was an unforgettable evening for LCWA Arts & Leisure client Victory Gardens Theater when more than 100 top actors, directors, funders, administrators and theater critics gathered to celebrate the official naming of Victory Gardens’ new studio as the Richard Christiansen Theater, honoring the Chicago Tribune chief critic emeritus. Actors John Mahoney, Tim Kazurinsky and Tony Award-winner Deanna Dunagan, artistic
March 17, 2010

Two LCWA Clients Featured on “Today”

This week got off to a great start, as two LCWA clients were featured on the “Today Show” from the floor of the International Home and Housewares Show! MJSI’s HydroRight water-saving toilet converter and Eureka’s Pet Expert vacuum were both featured in this segment by contributor Lou Manfredini on the highlights of this year’s show. Congratulations to our hard-working account