B2B

Some of the best publicity you can gain for a client is through earning industry awards. Product awards, for example, are valuable third-party endorsements that can showcase and highlight the true value of a product, differentiate a business from competitors and provide instant credibility. For client Weil-McLain, we recently earned two top honors from prestigious industry trade publications. The leading

LCWA team members recently headed out west for “Design & Construction Week” in Las Vegas which recorded record-breaking attendance. Representing two clients, our team was able to create and strengthen relationships with key trade and consumer media contacts within the home space while spending quality time with our clients. LCWA assisted Wilsonart, a world-class innovator of engineered surfaces, at the

In-person trade shows are back in full swing and this month we’ll have clients attending both the International Builders Show (IBS) and the Kitchen and Bath Industry Show (KBIS) in Las Vegas. For PR pros, trade shows are a great time to build relationships with reporters and scout out the competition. Following are a few tips for making the most

With a number of employment law experts, the spokespeople at our client, The Prinz Law Firm, are able to offer insights on a wide variety of hot topics of interest to both employers and employees. Over the last several months, we have helped Prinz attorneys speak on a variety of media platforms to demonstrate their wide range of expertise. From