Digital Marketing

June 7, 2019

LCWA Wins Seven PCC Awards

It was a banner night for several LCWA teams as we were honored with seven awards from the Publicity Club of Chicago (PCC) on Thursday. We were especially proud of the wide variety of clients and programs represented, as we won awards for work in healthcare PR, home and housewares marketing and B2B communications. Our award-winning campaigns included: First Alert’s “Onelink Safe
April 2, 2019

Sleep Takes Center Stage as Spring Arrives

It may not feel like it, but spring is here – a great time to focus on improving sleep! To drive awareness of healthy sleep and position client the American Academy of Sleep Medicine (AASM)as the go-to source for information, the LCWA health care and social media teams helped the AASM showcase its expertise around daylight saving time – where the
March 26, 2019

LCWA Explains Pulmonary Fibrosis through Dynamic Video

Multi-media storytelling is a compelling method for delivering brand messages, especially for lesser-known, complex topics like pulmonary fibrosis (PF). LCWA recently launched a short, engaging video for the Pulmonary Fibrosis Foundation as part of an awareness-driving campaign to educate more patients and caregivers about the symptoms, risks and prevalence of PF, a progressive lung disease. LCWA designed the video to
February 11, 2019

Boise Paper Facebook Sweepstakes A Sweeping Success!

Whether it’s excellent time management, superior organizational skills or even specific office supplies, everyone has a special trick to stand out from the crowd at work. We recently worked with our client, Boise Paper, to hold a Facebook Sweepstakes to hear more about what people had learned to help them look brilliant at the office. Utilizing the “Don’t Look Back,