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Featured image for “PRGN Awards Cap an Excellent Year”
January 4, 2022

PRGN Awards Cap an Excellent Year

LCWA closed out 2021 with more awards on behalf of our clients First Alert and the American Academy of Sleep Medicine (AASM). In the tenth year of the Public Relations Global Network (PRGN) Best Practice awards program, LCWA was honored with four prizes for campaigns that showed strategic thinking, creative ideas and outstanding work. First Alert Wins Consumer Communications Category
Featured image for “LCWA Helps Packaging Producer Leverage NexTrex® Certification”
November 30, 2021

LCWA Helps Packaging Producer Leverage NexTrex® Certification

Earlier this year, LCWA home PR client Trex Company introduced the NexTrex package testing and labeling initiative designed to help brands inform consumers that their packaging can not only be recycled, but upcycled, into Trex’s world-famous composite decking. One of the program’s earliest adopters was Glenroy, Inc., a leading producer of sustainable flexible packaging, which teamed with Trex to make its
Featured image for “LCWA Wins Top Technology Award from Publicity Club of Chicago”
June 18, 2021

LCWA Wins Top Technology Award from Publicity Club of Chicago

Getting the right amount of healthy sleep is important for students of all ages to be healthy and successful. That’s the main message LCWA and client AASM conveyed via media, partner organizations and online during Student Sleep Health Week in 2020. The campaign, which leveraged influential students, parents, coaches and teachers online to drive conversation, was the winner of the
Featured image for “Trex Joins Panel of Top Designers to Help Consumers Achieve their Dream Decks”
June 3, 2021

Trex Joins Panel of Top Designers to Help Consumers Achieve their Dream Decks

Now, more than ever, outdoor living is in! The COVID-19 pandemic has prioritized how we view and use our homes, with consumers reimagining how to maximize and enjoy their exterior spaces. We leveraged this trend for our client Trex Company, the largest manufacturer of high-performance, low-maintenance, wood-alternative outdoor living products, by collaborating with Country Living and Good Housekeeping on the first-ever Makeover