January 9, 2015
Happy New Year! Here are my favorite finds from this week. Straight to the top. This presentationshows how we can connect with top influencers using the latest techniques. She said, she said. What trendsdo women predict will shape 2015? A foreign language. Entering the PR world at age 42 presents unique challenges. And the crowd goes social. Soccer superstar
December 12, 2014
Favorite Finds
The air is full of holiday cheer – and tons of news from the social media world. Below please find a list of my top picks for the week: Facebook Changes – Facebook is always evolving – and this week is no exception. New calls to action – including book now, watch video and contact us – were introduced for brand
December 5, 2014
Favorite Finds
The Twitterverse is in full giving-season mode! From giving us great deals on Cyber Monday and a day this week completely devoted to charity donations (Giving Tuesday) to many Tweeps doling out great advice, we saw a generous amount of Twitter conversation this week. Here are the highlights: Online Cookies! Not to be confused with browser cookies, the real-deal sweet
December 1, 2014
Spin Doctor Warnings and Key Learnings from November’s PRSA Chicago Event
Last month I attended the last PRSA Chicago program of 2014 – “Spin Sucks: Creating Compelling Content for Google and Humans in 2015” presented by Gini Dietrich. Many of us PR pros look to Gini for her humorous and on-point insights on Twitter and her blog – Spin Sucks– but it was nice to get an in-person perspective from her