PR

September 21, 2012

Favorite Finds

Never a dull moment in the Twitterverse, here are a few of our favorite stories we found and shared via @LCWATeamthis week! Let’s Get Visual: Infographics are all the rage – learn 7 steps to create an awesome one.   For Your Review: Don’t trust every social media review you see – experts estimate 10-15% may be fake by 2014. Too
September 14, 2012

Favorite Finds

From rethinking strategy to a football faux pas, there were plenty of interesting social media reads this week.  Strategy, Restrategized: These are great tips for rethinking media strategy from PR Squared. Blogger Relations No No: This Spin Sucks story highlights a blogger program gone wrong.  Another “Not to Do:” It goes without saying that we are Bears fans around here.
September 11, 2012

In the Mix…Lehigh Sweeps Up National Clean Out Your Garage Day

This past weekend (on Sept. 8), our client Lehigh celebrated the 4th annual “National Clean Our Your Garage Day.” To make this year’s campaign the largest yet, Lehigh – maker of Crawford-branded garage organization products – partnered with Quickie to help spread the word and encourage Americans to perfect their parking zones.   The LCWA team worked with media to provide statistics,
September 7, 2012

Favorite Finds

This week saw the start of football season and another Presidential convention, and we learned how social media is influencing both of them. We also discovered the ‘best loved’ food brand on social media. Following is a recap of some of our favorite stories: Are you ready for some social media? As more NFL fans every season engage in social