In the Mix…Pushing the Snow Broom

September 24, 2012

Our Snow Joe team has been hard at work pitching the company’s latest, innovative winter weather product – the Snow Broom. With long lead magazines wrapping up winter issues, LCWA has been hitting the phones to editors about this must-have tool for consumers. We sent product samples for testing to multiple national and regional long-lead publications. Additionally, we’re coordinating several product giveaways so consumers can see how easy it is to push snow off of their cars without harming its finish or scratching the paint. We look forward to coverage as the flurries start to fall!