PR

September 18, 2017

Going Above and Beyond for Beyond Paint

Before and after photo featured on blog “In My Own Style.” Who doesn’t love a good makeover? This was the thinking behind our recent campaign for Beyond Paint – a revolutionary new refinishing paint that combines primer, finisher and sealer all in one product and bonds to virtually any surface with no sanding, stripping or priming required. Inspired by the
September 15, 2017

The Apple of My Eye

The calendar says we still have one week left of summer, but the Starbucks Pumpkin Spice Latte says it is already fall. That’s right, that means crunching leaves, carving pumpkins and – my favorite – picking apples. Check out my apple picks from the news this week: A Line at the Apple Store – A full ten years since the iPhone
September 14, 2017

To Market, To Market

As one of the country’s top agencies specializing in promoting home products, it seems every time we turn around we are facing another “Market.” Between the Spring and Fall Home Furnishings Markets in High Point, N.C., and the semi-annual Las Vegas Markets, planning for “Market” has become a quarterly tradition for LCWA. So, it only makes sense that over the
September 12, 2017

LCWA Fires Up The Great Distillery BBQ Cook-off with Jim Beam Bourbon

Fierce competitors set aside their differences in the name of barbecue and a good cause as some of Kentucky’s finest distilleries and cooperages gathered at the Jim Beam®American Stillhouse in Clermont, Ky,. last week for the inaugural “Great Distillery BBQ Cook-off.” Together with the world’s No. 1 selling bourbon, Jim Beam®, LCWA helped demonstrate that the world’s best barbecue comes