PR

To celebrate the start of the school year and thank teachers for their dedication to students throughout the country, LCWA helped client Boise Paperdevelop a month-long, digital campaign that would thank teachers across America for their role in educating children. The campaign consisted of three key components – a social media program, blogger partnerships and a sweepstakes. The month-long social

Wow! What a newsworthy and history making week for America, and if for some bizarre reason you hadn’t heard yet… The results are in – No matter what whirlwind of emotions you’re feeling about the election results, the coverage of this year’s election had America on the edge of their seats. After a long night of results coming in and states

This week saw the greatest thing to ever happen to the city of Chicago – a Cubs World Series Championship. But we’re also in for another whirlw ind week as the 2016 election nears and the media landscape continues to shift. Here, then, are my favorite finds of the week.  The goat is dead – Fans celebrated across the world

Another fast-paced week of internet news and reactions. Here are some of my favorites.  Not TODAY– Blow back from the released audio from the Access Hollywood RV in 2005 cost Billy Bush his job. Soon after the tape was released, NBC put Bush, currently a host of TODAY’s 9 a.m. hour, on suspension. However, on Monday, NBC made it officialby