PR

As 2016 became 2017, it was a time for reflection, wrap-ups, changes and predictions for the new year. When the chili is too spicy…Wendy’s is getting reactions both hot as a patty fresh off the grill and cold as a frosty to its new Twitter “attitude,” as it appears to have given its social media team carte blanche to tweet

LCWA and client Trex Company, the world’s largest manufacturer of wood-alternative composite decking, recently took the Big Apple by storm to meet with top-tier shelter, design and lifestyle magazines. During a whirlwind two-day media tour in New York City, we met with editors and staff writers from 14 different publications. An annual initiative designed to keep Trex top-of-mind with editorial

It was a short week but one full of interesting reads.  The Fake News Battle is On. Remember when The Onion and “Daily Show” were the only “fake news” outlets around? There has been a rise of fake news publications. Both Facebook and Google announced policies to restrict those outlets on their networks.  Black Friday Madness. The holiday shopping season

In an effort to forget the recent election, the social world was busy staring at the moon, holding some serious poses and laughing at the lame ducks. Here are some random goodies I found for you to gobble up before the holiday food flood: Um who died? Last Friday afternoon, Facebook decided to kill many living users. These poor victims