February 17, 2014

Trex “Decks Out” Las Vegas

The 2014 International Builders’ Show in Las Vegas proved a great success for our client Trex Company! Showcasing a beautiful display of its comprehensive portfolio of high-performance decking, railing and outdoor living products, Trex demonstrated that it offers everything needed to build an eco-friendly deck from start to finish. In addition to building professionals, this year’s show attracted a good mix of representatives from consumer and trade
January 3, 2014

Favorite Finds

Happy New Year! It’s prime time to reflect on the previous year and set new goals. The Twitterverse was abound with retrospection and forecasts. Crisis Communications – Which public figure do you think had the worst media moment in 2013? PR Daily shares its top three – Lance Armstrong, Paula Deen and Rob Ford. Perhaps Phil Robertson of “Duck Dynasty”
August 19, 2013

AADSM Hits the Air Waves

Our client the American Academy of Dental Sleep Medicine (AADSM) was featured on two nationally syndicated morning news programs, “The Daily Buzz” and “Life Love Shopping,” to help raise awareness about a little known sleep apnea treatment – oral appliance therapy. Oral appliances are mouth-guard like devices custom fit by a dentist that are an effective, alternative treatment to the
July 19, 2013

Favorite Finds

From a nationwide heat wave to airborne shark attacks, we’ve witnessed weather phenomena that have garnered lots of attention on Twitter. While perusing the Twitterverse, we’ve also learned a lot this week about how to best take advantage of social media platforms. Here are our favorite media stories and tips-based articles for the week: Social Strategy – While sales are