February 25, 2019
We can finally feel our feet after CES…aka The World’s Largest Consumer Electronics Show (show…show…show, is there an echo in here?). But joking aside, LCWA pulled out all stops to ensure that First Alert was recognized on this global stage of innovation for taking safety and security in connected home technology to the next level. This year, First Alert launched
January 21, 2019
Maximizing Trade Show Time with Trex RainEscape
Meeting with media is certainly an integral component of the trade show work we do on behalf of clients – and while these face-to-face meetings are key for fostering media relationships and generating coverage, they’re not the only way to make valuable use of time on the show floor. Case in point: At the latest Remodeling Show and DeckExpo, an
December 5, 2018
LCWA Drives Visitors to Water Tower Place for Virtual Santa Sleigh Ride Experience
This winter, Santa came to town in style with a fun seasonal adventure at one of Chicagoland’s premier shopping destinations. LCWA client, Water Tower Place has partnered with Portable North Pole (PNP), a web and mobile platform that specializes in customized Santa videos, to bring a unique virtual sleigh ride experience exclusively to Chicago. Driving awareness and visitors to the
August 21, 2018
UnitedHealthcare Helps Seniors Battle Hunger with Meal Pack Challenge
Across the country and here in Illinois, many older adults face the challenges of hunger for a variety of reasons: poverty, disability and lack of social support or transportation. According to a report from longtime client UnitedHealthcare, approximately 15 percent of U.S. adults aged 60 or older — about 10 million people — are food insecure, meaning they eat less
