Insights

We’re gearing up for next week’s holiday, but social media isn’t taking a break! Here’s a recap of what we found interesting this week:  New Facebook Format: Facebook is testing a new formaton its brand/subscriber pages. Instead of organizing comments chronologically, they’re moved up higher – and users now have the ability to comment directly on individual comments. This definitely

The Twitterverse was abuzz with Election 2012 chatter this week – and from Diane Sawyer’s erratic reporting of the election coverage to Donald Trump’s election night tirade, there certainly wasn’t a dull moment. All jokes aside, social media played a large role in Election 2012. Here are our top stories from election week, along with a few other stories that should not go

From ghosts and ghouls to tricks for tweets, our favorite finds on the LCWA Twitter feed this week certainly took on a spookier element as the Halloween weekend approaches.  Here’s a recap of what caught our eye this week:   What’s Not to “Like” – PR pros offered these suggestions for improving Facebook. We’re still waiting for Zuckerberg to chime

From an out-of-this-world freefall to a momentous mobile milestone, it was a week of setting and breaking records — and 50 emerged as everyone’s lucky number! Here are some of our favorite stories from the past seven days:   Free Fallin’: Austrian daredevil Felix Baumgartner successfully completed a 24-mile free fall to set a new – and likely not-soon-to-be-challenged – world