In the Mix…Life Fitness Names the 2014 Top Personal Trainer!

November 4, 2014
We recently traveled to New York City to assist our client Life Fitness in naming the top personal trainer for 2014 at their annual Personal Trainers to Watch competition. The 10 elite finalists spanned the globe, representing five continents and six countries and competed in a live global competition on Friday, Oct. 17 at DavidBartonGym. The finalists were judged on their training skills using Life Fitness equipment and their passion for fitness – and one trainer emerged the winner: Cristiano Arthur S. Parente, of São Paulo, Brazil! Cristiano, personal trainer and CEO of Koatch, demonstrated a unique approach to personal training and an impressive level of dedication to the industry – Congrats, Cristiano!

Check out the winner announcement video or learn more about the other finalists at